Sierra Protocol is excited to announce a strategic partnership with Flowdesk, a full-service digital asset trading and technology firm that specializes in liquidity provision, OTC trading, and treasury management services. With offices globally, Flowdesk has engineered a trading infrastructure that integrates more than 140 centralized and decentralized exchanges. Combining proprietary technology with significant experience from traditional markets and algorithmic trading, Flowdesk brings control and transparency to digital asset markets. 

How Flowdesk Supports SIERRA

Sierra’s partnership with Flowdesk enables enhanced liquidity on secondary markets like LFJ and Uniswap, allowing holders to buy and sell SIERRA with low transaction costs and smooth execution. Through Flowdesk’s global operations, they provide Sierra with 24/7/365 market coverage to support our global user base. Their OTC services enable institutional users of SIERRA to buy and sell large volumes while minimizing transaction costs. 

Flowdesk has been onboarded as an Authorized Participant with Sierra Reserve Limited, the issuing entity of SIERRA. This enables Flowdesk to mint new SIERRA tokens if the secondary market price exceeds the prevailing mint price. Similarly, if SIERRA is trading below the redemption price on secondary markets, Flowdesk can purchase SIERRA and redeem with Sierra Reserve Limited. Together, these actions support deep secondary market liquidity, fair pricing for SIERRA and minimized transaction costs for all users.

“Flowdesk’s partnership with Sierra underscores our commitment to bringing institutional-grade liquidity and execution to digital assets. By combining our global trading infrastructure with Sierra’s innovative design, we’re building a more efficient and transparent market.” - Hanson Birringer, Head of US Sales at Flowdesk

Why Flowdesk

Flowdesk was selected by Sierra for its strong track record of institutional-grade services, combined with robust risk management, commitment to transparency and professionalism. Flowdesk has continually shown it can be a strong ecosystem partner for Sierra and a critical service provider in supporting secondary market liquidity for SIERRA. 

Additionally, Flowdesk has been a close ecosystem partner of Avalanche, where SIERRA is natively minted and redeemed. They have deep familiarity with core ecosystem applications and will help increase the utility of SIERRA with Avalanche native applications.

“I believe our collaboration with Flowdesk extends far beyond secondary market liquidity. It’s about laying the proper groundwork for Sierra to function as a new kind of money that is self-custodial, universally-accessible, transparent, and designed to grow in value. By combining Flowdesk’s institutional-grade infrastructure with Sierra’s innovative design, we’re laying the foundations to reimagine internet-native money in order to meet the needs of both retail users and global institutions around the world without compromising on trust or transparency.” Kevin Mills, Core Contributor at Sierra. 

All in all, by leveraging Flowdesk’s professional market infrastructure, Sierra ensures that its token can operate efficiently across secondary markets while maintaining control and regulatory compliance. This collaboration further positions SIERRA as a next-generation digital asset designed to offer users the best risk-adjusted, sustainable and accessible yield-generating opportunities.